PRO Tip: Choose Outfits that Reflect Your Brand’s Personality
One of the most crucial elements of a successful branding session is what you wear! Finding outfits that align with your brand’s personality and color palette can make a significant impact on the final images. It’s never as easy as it feels like it should be! Here are some tips to help you choose the perfect outfits:
Reflect Your Brand’s Colors
Wear colors that match or complement your brand’s palette. This will help everything full cohesive and that it “goes together”!
Dress for Your Industry
Choose items that aligns with the norms of your industry. For instance, creative industries might allow for more casual or artistic clothing, while corporate sectors might require more formal attire.
Showcase Your Personality
Your outfit should represent who you are! Wear things that YOU like and make you feel confident and authentic! That will show through in your photos!
Consider Layering
Layers and textures play really well on camera and bring variety and depth to your photos. Jackets, scarves, and accessories can provide different looks without a complete outfit change.
Plan for Versatility
Bring a variety of outfits to showcase different aspects of your brand. Also think about different seasons- a “winter” vs a “summer” look can help sell that all the photos weren’t taken in 1 day! It could also include casual, professional, and themed looks that highlight different facets of your business.
. For more detailed tips, check out the full Branding Session Prep Guide